Surely, at one time or another, we have all wondered about mobile and social networks’ success, and yet, we know the answer; mobile and social networks allow us to connect with one another and so, there is an increase on the ways we communicate and share our experiences.
For this purpose, the process which allows technology to be “metabolized” by users, it what we call socialization of technology.
Virtual reality and socialization of technology
From our point of view, the key to success of virtual reality, and everything around it, arises not only for the benefits of technology itself, but by the effect of its own socialization.The key to success of #VirtualReality arises for the effect of its own socialization Click To Tweet
The concept of socialization itself deals with various aspects. In this consideration, we are interested in those related to democratization or easy access to technology and the relationship people maintain through it.
As for the democratization of technology, from our point of view we note that, its success depends on reaching certain high enough levels of popularity and accessibility so that there is a real transfer and a consistent business model. Otherwise, no matter how advanced or developed technological innovation is, its success will be limited.
If we consider for instance, the case of 3D-immersive technology, who doesn’t remember 3D movies or 3D TV? In these particular cases, users could benefit from immersive benefits, however, in our view, they never provided an end use or a demand boom.
What has happened nowadays with virtual reality? Exactly what we are reasoning, metabolization of this technology in recent times, mainly linked to the success of smartphones, has opened a market capable of absorbing it. That is to say, technology has been socialized.
Regarding human relations related to the socialization of technology, we must insist upon the idea that any technology which enhances or promotes the relationship between users will have a much greater degree of success than other one which does not provide this. We see it in the market that has been created around smartphones (apps, housings, “glasses” VR, headphones, etc.). The very success of cell phones alongside the technological development made possible the emergence of smartphones, and these in turn, catalyzed parallel markets. This is another example where we find a socialization of the technology process.
So, how does this affect virtual reality? Once more, they not only represent individual means of visualizing information, but also enables connection between multiple users on a shared virtual environment. In this regard, we recommend a newly published article in the IEEE Spectrum journal, Virtual Reality’s Killer App article: Taking Over Your Social Life, where this possibility is precisely considered as a future application of virtual reality. Somehow, there is a proposed evolution from social networks to social networks directly connected via virtual reality.#VirtualReality is not only a way to display information. Click To Tweet
StereoInMotion and technological socialization
In this context, the technological socialization of 3D-immersive and virtual reality technologies is where StereoInMotion has a clear business opportunity; which is, to apply this technology in the healthcare environment using education as the channel of transmission and precisely socializing it among health students and professionals.
Even though we’ll write a specific post about health education, we can anticipate that although the health sector is daily linked to the use of technology, up to now has not had a formal plan of ongoing technological education, which causes that many of the technologies that are socialized among the general public are not naturally considered in health practice as yet. Therefore, it has become a must to educate the sector to socialize these technologies within.